First and foremost, keep it simple. You don’t need 3-4 syllable words to get your point across. Structure your blog post so that it is easy to grasp. Use bullet points and sub-titles where appropriate. Try to offset your text and make it pleasing to the eye. Don’t go long. To hold your readers interest keep your posts short, easy to understand, factual and to the point. If you are offering directions organize them into simple steps and number them. Lastly, and most important, include a picture.
Taking the time to make your post simple will win you friends, readers and repeat guests. Remember the old axiom: “Less is more.”
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