Friday, April 13, 2012

Social Media News For The Week Of 4/13/12

Facebook Buys Instagram: Social Media Users React

This past week Facebook announced their acquisition of Instagram, a photo-sharing software firm. The move came about as a result of Facebook's goal of improving the photo-sharing experience of its users. The announcement caused a massive reaction, both positive and negative, across social media. Full Story Here: 

Survey Finds C-suite Cares About Brand And Social Media; Facebook Ranks Highest In Perceived Value To Brand

A survey conducted of marketing executives by Matter Communications found social media to be important in their branding strategy. Respondents to the survey also noted the significance to C-suite executives of their brand perception across social channels. Of the companies surveyed, Facebook is the most valuable to brands. Full Story Here: 

What Is Your Business Social Media IQ? The Business Journals Launch Social Madness Presented By Capital One Spark Business

A nationwide social media challenge called Social Madness presented by Capital One Spark Business, was announced by The Business Journals. The competition is open to small, medium and large companies and is designed to measure how a company's presence in social grows during the tournament. Full Story Here: 

Starting A Blog For Your Business? Here's How To Get It Right

Blogs have grown immensely in popularity and are a great method for businesses to connect with their customers and prospects. Blogs should be written to bring the brand and its products/services to a wider audience. Full Story Here: 

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