The popularity of the social media network LinkedIn is on the rise according to a group of real estate professionals that were guests on the weekly radio program "Commercial Real Estate Show". LinkedIn is gaining new membership at the rate of over two per minute. Members of LinkedIn include executives of all the Fortune 500 companies among a total of over 150 million members around the globe. Full Story Here:
Social Capital: The Creative Group Survey: Many Companies Plan To Spend More On Social Media This Year; Facebook Tops The List For Marketing Investment
The Creative Group has conducted a new survey which has found 53 percent of marketing and advertising executives plan to increase their Facebook investment in this year. These same survey participants expect to spend more of their marketing budgets on other social sites, such as Twitter, Google , LinkedIn and Youtube in addition. Full Story Here:
Multicultural Media Forum Draws Record Crowd Of 300 Execs; Telemundo Station Group President Manual Abud Delivers Keynote On NBCUniversal/Comcast's Commitment To Local Broadcast
Over 300 media executives met in New York for a conference highlighting the connection between social media and programming as they relate to marketing and advertising to the Hispanic, African American, and Asian communities in America. The discussion centered around the impact of social media and other alternative platforms on community empowerment in light of diversity. Full Story Here:
The Socialization Of Business
An executive from LinkedIn stated at the Social Media World Forum Europe conference in London that in 2012 business will be driven by social media. Joshua Graff, EMEA marketing solutions director for LinkedIn went on to say the days of one-way communication are over. Full Story Here:
Social Media Gives Industrial Companies Competitive Advantage, Says Thomas Industrial Network Report
Industrial companies will suffer a loss of business opportunities if they are reluctant to embrace social media. A survey by the Thomas Industrial Network found 68 percent of small to midsize suppliers already use social media channels to engage prospects. Full Story Here:
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