Tuesday, March 27, 2012

The Importance Of Mobile Apps - Introduction

Mobile devices such as smartphones have become part of the fabric of our society, not only here in the U.S. but around the world. Mobile optimization of websites or mobile apps as they are called, is becoming a crucially important step for businesses to take in moving themselves forward. To a large extent it's already as important as having a company website. In the next few blogs we will be taking a look at why this has become reality.

Mobile Devices Are Everywhere -

Smartphones are ubiquitous. We are not far from the point where everyone will have the capability to access mobile apps. Mobile app development has exploded over the course of recent years and the development of apps will only increase. It is estimated that over 300,000 apps have been developed over the last three years alone. Price reductions of smartphones will really drive these devices to become even more pervasive.

Smartphones Are Increasingly Capable -

It is important to remember that smartphones are actually small computers, which are becoming increasingly powerful with more capabilities. These amazing handheld devices are now able to take on tasks formerly only performed by laptops and desktop computers. This increasing smartphone capability will lead to future app development in the areas of mobile sales, mobile health, and increased company work efficiency.

In next Tuesday's blog we will look at a few more reasons why mobile apps along with their growth in use and development, is crucial to current and future business growth.

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